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Mass Customization in the Physical World

Mass Customization in the Physical World

Advances in technology have made personalization and, to some extent, customization a reality in the digital world. However, the physical world has encountered its share of obstacles when striving for mass customization. In this Point of View, we delve into the prospect of extending the boundaries of mass customization into the physical world through digital technologies and digital processes.

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Pareekh Jain

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Gridlove Pareekh Jain Founder of Pareekh Consulting & EIIRTrends